Sales Outreach
Cold emails that open doors without feeling like cold emails.
Deliverables
Complete outreach sequence with copy, subject lines, personalisation guide, and send strategy.
Timeline
1–2 weeks
Starting price
From £1,800
The best cold email is the one the recipient does not realise is cold. We write outreach that opens with genuine relevance, makes a clear and credible ask, and follows up with persistence — not desperation. The goal is always the right reply from the right person.
Step 01
ICP and persona targeting review
Step 02
Sequence architecture and hook strategy
Step 03
Email drafting with personalisation frameworks
Step 04
Follow-up cadence and breakup email
Sequence strategy and ICP targeting guidance
Full outreach sequence (3–6 emails)
Subject line variations (A/B ready)
Personalisation frameworks and token guidance
Follow-up and breakup email copy
Send timing and volume recommendations
Outreach that gets replies from decision-makers, not just opens
Sequences that qualify leads through the copy — before the call
A consistent, credible voice that reflects well on your brand
Templates built to scale with genuine personalisation at the hook
B2B sales teams with a defined ICP but low outbound reply rates
Founders doing their own prospecting before scaling a sales function
SDR teams using generic templates that no longer perform
Companies launching into a new market and needing to break into cold accounts
How many emails should an outreach sequence include?
Most effective sequences are 3–6 emails: an opening message, 2–3 follow-ups, and a breakup. We map the cadence first and write to it — no unnecessary padding, no desperate last-ditch tactics.
Do you write personalised emails or reusable templates?
Both — and the distinction matters. We write templates with structured personalisation frameworks so your team can customise at scale without every email sounding like a mail merge.
What makes your outreach different from what we have tried before?
We write from the prospect's perspective first — their problem, their priorities, their inbox — not from your product features. The shift from feature-first to prospect-first copy is usually what changes reply rates.
Do you help with email deliverability?
We write the copy and provide send timing and volume guidance. Deliverability setup — domain warming, DNS records, sending infrastructure — is outside our scope, but we will flag risks we see in your current approach.
Your content should work harder.
Whether you need a single landing page or a full content system, we will build it with the strategy and craft it deserves.